Website Content Management

Website Content Management

Brilliant websites

In conjunction with any SPRK CMS implementation, Brilliant's website "Pathway" project management processes provide our clients with a clear, step-by-step website, intranet or extranet development strategy, ensuring the envisaged results are achieved on time and on budget.

The Pathway begins by agreeing website creative attributes via a documented "Design Brief" and the features, architecture, functions, timescales, financials, commercials and milestones, via a "Website Specification".

Brilliant guarantee technical and non-technical clients alike are made fully conversant with the website development through transparent documentation, online visualisation and demonstration prototypes.

With in-house creative, technical and marketing experts, Brilliant combine the relevant skills to ensure your website achieves your anticipated return on investment and continues to be a strong sales and marketing asset.


Stage 1: Conception (initial pitch/presentation)


  • Initial website strategy meeting and briefing
  • Confirm objectives and define the project scope
  • Prepare initial ideas and cost estimates


Stage 2: Elaboration (consultancy)


  • Second information harvesting meeting
  • Competitor and market analysis
  • Define and Agree "Design Brief" and "Website Specification"


Stage 3: Inception


  • Begin the creative development process
  • Present website user interface designs
  • Demonstrate articulation of content


Stage 4: Construction

  • Build website application and custom modules
  • Present evaluation prototype
  • Test usability and functionality


Stage 5: Deployment

  • Optimise website for search engine visibility
  • Administrative user training
  • Launch website
  • Begin off-line marketing and on-line eMarketing


Stage 6: Development

  • Monitor, maintain and support
  • Incrementally review usability, technical function and visual appeal
  • Maintain search engine status

Brilliant Brand Identity & Strategic Marketing

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